The giving doesn't stop there, but first you gotta jump.
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For the next two weeks, the fast food Mexican grill CEO is kindly reducing the price of their Baja Bowls down to two bucks. Just drop by their web site and click on the inevitable pop-up window to sign up for Club Baja first. They promise only bimonthly newsletters, which is what alternate e-mail accounts were made for. The coupon link comes immediately after.
I'm eyeing the surf 'n' turf style of their steak and shrimp version, composed of green chili-tomatillo rice, black beans, sliced avocado, roasted corn salsa, calabasitas squash flavored with achiote onions and anejo cheese. Oh yeah, there's fire-grilled steak plus garlic lime marinated shrimp on top, too.
Summary: Sign up, print out, and support a CEO with a big heart (after confirming your nearest location is participating). FYI: Chances are you've patronized one of his other brands; the quick-service businessman also heads Sweet Factory, Cinnabon, Denny's and La Salsa.
Baja Fresh operates throughout the United States, Mexico and Canada. To locate a store near you, click here.
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A contributing writer for OC Weekly, Anne Marie freelances for multiple online and print publications, and guest judges for culinary competitions. A Bay Area transplant, she graduated with a degree in Hospitality Management from Cal Poly Pomona. Find her on Instagram as brekkiefan.