[UPDATED Nov. 21, 11:30 a.m.] We have official word, sent to us by Steven Surfas himself and posted on Surfas's Facebook page: the official opening is this Friday–yes, Black Friday. Just in the nick of time–but expect large crowds!
[ORIGINAL POST, Nov. 5, 8 a.m.] Surfas Culinary District, which is basically F.A.O. Schwarz for cooks and chefs, is planning to open their doors this Friday, November 9, at 3309 Hyland Ave. in Costa Mesa, at the SoCo Collection, according to employees at the Culver City location.
If you've never been to Surfas in Culver City, imagine if you took a
restaurant supply store, added Williams-Sonoma (at lower prices), and
then added rows and rows of fancy preserved foods, cheese, charcuterie,
olives, etc. If your shopping list includes four dozen swing-top
bottles, cheesecloth, an Italian olive-wood salad kit, White Lily flour, and Bayonne ham,
you park once at Surfas. They also will have a test kitchen and a cafe
that serves sandwiches, salads, coffee drinks, Italian sodas, and
Bear in mind that the opening date has been pushed back
many times already; three separate supervisors at the original location
in Culver City gave the same date independently this time, so Stick a
Fork In It is ready to call it. No official word yet on hours, but the Culver City location is open Mon.-Sat. 9 a.m.-6 p.m., Sun. 11 a.m.-5 p.m.
Time to do those credit card stretches.
Surfas Culinary District, 3309 Hyland Ave., Costa Mesa; 714-453-COOK; culinarydistrict.com. Also located at 510 Ouachita Ave., Hot Springs, Ark.; 501-524-COOK.
Surfas Los Angeles, 8777 Washington Blvd., Culver City; 310-559-4770; surfaslosangeles.com.