Matt Gahan did not realize his “Casual Fridays” ad for the job-listings website Careerbuilder.com had won a contest and airing during the Super Bowl until he saw it Sunday with about 30 people attending a party at his San Clemente residence.
Gahan and Zakaree Sandberg did know the spot they collaborated on was among the top three in the Hire My TV Ad
contest. But Careerbuilder did not reveal the final winner until the chosen ad aired for a worldwide audience.
Besides media attention and bragging rights, Gahan and Sandberg are splitting $100,000 in prize money.