Considering how many music festivals have popped up in the past decade, it seems as though most have become much more mainstream than they were ever intended to be. With just a small percentage of artists making their rounds on the “festival circuit” each year, it’s getting increasingly difficult to point out what exactly makes one festival stand out from the next. That’s why Same Same But Different music and arts festival is an aptly-named breath of fresh air.
Last year, during its inaugural phase, SSBD attracted free spirits, creatives and adventurous types alike. It was able to garner interest with its one-of-a-kind lineup–featuring artists such as Moon Hooch, Lettuce and KNOWER–but what really set it apart from other music festivals were the ideas behind it. The fest’s founders, Brad Sweet and Peter Eichar, are both multi-instrumentalists from San Diego, where they met while playing at the annual Mustache Bash.
When the two decided to start their own festival, they wanted to construct a place “to celebrate what makes us all different and unique.” Not only did they aim to do this by booking an eclectic mix of musical guests, but also by creating an environment where attendees could freely express themselves. This is something they seem to be expanding on for the festival’s second run, as their website states, “This year our goal is to disrupt the current echo-chamber effect that social media, the news and society has created. We strive to push each other to listen to one another again as human beings, whether or not we agree on every topic.”
Of course, SSBD does have a pretty stacked lineup this year, featuring electronic artists such as funky jam bands Boostive and Turkuaz, trap/dubstep producer BAAUER, electronic/world fusion group Beats Antique, and many more. But the festival will also be utilizing more of its natural setting at Lake Perris Recreational Campground this year.
In addition to music, camping and a vendor village, which have essentially become must-haves for any festival these days, SSBD will also offer a wide variety of activities both on water and land for their guests to take part in, such as a guided herbal hike, yoga sessions, swimming and paddleboarding. On Saturday, Sept. 21, the Floatopia Day Party will be starting at 10 a.m., when attendees can bring their own inflatables to float and hang out on the lake. The Coconut Club will be serving up drinks from the beach and hosting DJs throughout the day so guests can enjoy the music from the water. There will also be a limited supply of floaties available to purchase.
Both stages and the campground will be on the beach, which is perfect for those “end of summer” party vibes. In fact, after the main stage shuts down each night, guests can head over to the Coconut Club, where DJs will spin tunes from 1:30 a.m. until the early morning hours, so the party doesn’t have to stop. And with an inclusive atmosphere, great music and a stunning natural environment, who would want it to?
Same Same But Different Fest at Perris Beach, Lake Perris State Recreation Area, 17801 Lake Perris Dr., Lake Perris; ssbdfest.com. Fri.-Sat., Sept. 20-21. $99-$215 (parking and RV or tent rentals extra).