For probably the last four years, Sprinkles Cupcakes have sent me a full box–sometimes, two–of their namesake product about every four months. This despite me routinely bashing cupcakes as a trend. This despite me never writing about them. This despite the fact that I never ate any of the cupcakes–as many generations of Weeklings will tell you, I always gave out the sweets starting with my editorial compatriots, moving along to our production saviors, and ending with the advertising department, with an interlude for whatever cute receptionist happened to be working for us at the time.
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It was just what I expected–way too sweet, not moist enough, scarfed down in less than a minute. If someone gave me one for free, I'd eat it, but I wouldn't spend my cash on Sprinkles. You're better off at Avanti Cafe.
BAM! That's the sound you heard of the Weeklings collectively slapping me on the head for ensuring we'll never get free Sprinkles again…
Sprinkles, 944 Avocado Ave., Newport Beach,(949) 760-0003; www.sprinklescupcakes.com.