The San Diego-based Burger Lounge chain that started out in 2007 in La Jolla and touting itself as “The Original Grass-Fed Burger” is planning its first Orange County location in Irvine at Los Olivos Marketplace, which is located on the south side of the 405 on Irvine Center Drive.
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Burger Lounge already has 8 other locations in San Diego County, 6 in LA County, and one in Temecula. If you haven't been to any of those, Burger Lounge's signature sandwich is the so-called Lounge Burger made with grass-fed beef and a bun composed from a blend of organic wheat and white flour with molasses.
When it opens, it joins other newfangled “better burger” chains Smashburger, Five Guys, The Counter, G Burger, The Habit, Umami Burger, and Mooyah, all of which recently opened in the Irvine area. Does Shake Shack dare enter the ring now?
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Before becoming an award-winning restaurant critic for OC Weekly in 2007, Edwin Goei went by the alias “elmomonster” on his blog Monster Munching, in which he once wrote a whole review in haiku.