The Irvine restaurant is already offering a movie-related tie-in (each diner purchasing a $20 two-course or $30 three-course Movie Night Menu gets a free film ticket, but you must book--and mention the deal--in advance).
But this is different--something that will actually get people thinking. Although the challenge is tough--applicants have to come up with a "15-second, family friendly commercial that illustrates why Kimera is an Orange County landmark"--the prize is worth it for aspiring, er, Roman Polanskis.
As well as a $200 gift certificate for the restaurant, the winner will have their oeuvre shown every day, before every movie, for a whole year, at Edwards Island Cinemas, 999 Newport Center Drive. Not bad, eh?
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Get creative, people! But remember: "Family friendly"!!!!
Here are the deets for submitting your ad:
To enter the contest, send your submission directly by mail to: Karyn at Kimera, 19530 Jamboree Road in Irvine, California, 92612. Submissions will also be accepted by email at Karyn@Kimerarestaurant.com, or can be hand delivered to a manager at Kimera Restaurant. All submissions must have an aspect ratio of 16:9 (1.77:1) and an audio format of 5.1 Discreet & Lt/Rt.
The submission deadline is Wednesday, October 14th and the winner will be announced on Friday, October 16th. All submissions will be judged on creativity and style. Judges are looking for a commercial as eye-catching as the restaurant itself.