Every media outlet had their own way of commemorating the 10th anniversary of 9/11. Some, like the news stations devoted all their coverage to it; others, like those airing NFL games, did it through specials or the use of ribbons by on-air hosts. Others made logical mentions when necessary--on Siriux XM's classic rock channel, the host made mention of Bruce Springsteen's The Rising before playing one of his vintage tunes.
And still others barely bothered--and that was okay. I'll never forget on the actual day of the attack how then-classical station KKGO-FM 105.1 never interrupted its spinning of classical music throughout the day, specifically to serve as a refuge for those who needed it (the only acknowledgement came from a host--I think it was Rich Caparella--who merely thanked listeners for the thanks they were giving the station as a result of their decision).
Which brings us to the Food Network's remembrance yesterday.
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Far from me to criticize how someone remembers 9/11 but...the Food Network's attempt to commemorate the events of that terrible day consisted of a see-through graphic (seen above) that didn't stay seared onto the screen like its ubiquitous logo but rather faded away a couple of minutes after appearing. This process repeated itself after every commercial break. I noticed it during Cupcake Wars, during The Great Food Truck Race, but not during Iron Chef America.
This half-assed attempt begs the question: why? Why even bother? The Food Network is one of those refuges that America depends on to be void of the real world. Why just screen it for a couple of minutes? Why couldn't they leave it on the entire time?
If the Food Network really wanted to commemorate 9/11, they could've done great things: a documentary on the Windows of the World restaurant that stood on top of one of the World Trade Center towers, maybe a special on how New York City's food community responded in the wake of the disaster. But again, they didn't have to do anything. Their employment of the graphic only suggests a token commemoration on the Food Network's part--too much, too little, too late.