Burger King previously tried to catch the Internet's attention to its new, supposedly healthier line of French fries called “Satisfries” when it “renamed” itself “Fries King.” Now it has gone one further: it's simply just going to give away the fries to anyone who asks for it this weekend, with no purchase or other strings necessary. Burger King expects to give away something in the order of 10 million orders, as a big advertising campaign will start today to promote it.
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Just go to show, when all attempts to get people to try your product falters, there's always just giving them away.
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Before becoming an award-winning restaurant critic for OC Weekly in 2007, Edwin Goei went by the alias “elmomonster” on his blog Monster Munching, in which he once wrote a whole review in haiku.