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Subject: McCafe Coffee

  • In The Battle Of The Beans, Starbucks Should Be Worried

    Just as the new ads for Starbucks are lazy, the ones for McDonald's new coffees are horrendously grating, not to mention lowbrow. "McCafĂ© Your Day" is bad enough, but how about "A Better Day is PossiblĂ©"? Huh?. Or  "It's All About The Accent Mark"? Accent mark???.So I naturally assumed that the drinks would be awful too. After all, the worse the ad, the worse the food, right? (Note: this doesn't always work in reverse--Denny's and Jack In The Box sometimes create brilliant ads, but I'd ha

    May 11, 2009