It has come to this. Frito Lay, which is owned by PepsiCo, has put out Pepsi-flavored Cheetos. Yes. Pepsi. Flavored. Chee. Tos. When news of it went viral earlier today, the reaction from the Interwebs was swift, but swang from the most disgusted yucks to the most enthusiastic yaays.
I don't know much about the inner workings of the U.S. economy but I'm pretty certain that Taco Bell's Doritos Locos Tacos will save us all. Last month, the Irvine-based chain revealed it had sold a half billion of the corn-chip/taco hybrids, enough to wrap around the Earth twice. Damn. Adding t ... More >>
Philadelphia is in the news right now mostly because of a laughable piece of liberal guilt masquerading as journalism that appeared in this month's issue of Philadelphia. Taco Bell is in the news right now based in the monstrous success of their Doritos Locos tacos. And when the twain meet, it's--of ... More >>
By: Nick LucchesiEditor: We have so many questions here in Austin. Here are 50 of them. 1. Will I like the pedicab costumed as The Hulk if he gets angry? 2. Are we all really just in New York? 3. Is this t-shirt rad? 4. Do you want to get some 'za, which is now absolutely the slang for pizza? ... More >>
Everyone who follows the food world knows the phenomenon that is Flamin' Hot Cheetos, a product created by a Mexican that's now the scourge of elementary schools everywhere. Well, those namby-pamby administrators better get ready to worry again: next week, Frito-Lay is debuting two new flavors in th ... More >>
Over the past few weeks, if you work in and around the so-called music biz, you've received hundreds of incessant emails about the shit show down in Austin called South-by-Southwest. As tens of thousands of people descend upon the city, everyone and their sister are going to try to check out as many ... More >>
Frito-Lay, makers of the popular Fritos, Tostitos and Doritos chips, routinely cheated more than 2,100 sales employees out of money owed for overtime work in California, according to a class action lawsuit. Earlier this year, the Texas-based snack food company agreed to settle the case before a ... More >>
America, go at it. From 2 to 6 p.m. today, Taco Bell will be giving customers a free Doritos Locos Taco.The fast-food chain had promised fans that if any player stole a base during the World Series, it would declare today Free Taco Tuesday. On Thursday, Angel Pagan of the San Francisco Giants swiped ... More >>
The Little Sheep chain introduces the Chinese fad to Irvine
If you were wondering how many people would pay money for a taco made with a Doritos shell, the answer is: a lot. Taco Bell sold 100 million of its much-talked-and-tweeted-about Doritos Locos Tacos in the last 10 weeks, the Orange County Register reports. That makes it the most successful product la ... More >>
If we were a fly on the wall at a Taco Bell brainstorming session, the meeting would probably sound something like this: "So, we've already put chips in a burrito. And then we made a taco shell out of chips. What should we do next?" "How about we . . . put chips in a burrito?" &nbs ... More >>
Like me, you may be one of the millions who got hooked on Draw Something. But as reports surface that the game is actually losing users at a rapid rate, did you know that Zynga, the company that owns the game, have started selling branded words like KFC and Doritos to reap more revenues?
This might be the shortest Taco Bell Crime of the Week EVER, but what else do you expect from something called Tiffin, Ohio?
The amusing placement was pointed out by CBSChicago.com sports blogger Dave Wischnowsky, who wrote on Facebook, "Why do I feel that chicagotribune.com's placement of a Doritos Locos Tacos ad alongside its story about "Pot Day" isn't merely a coincidence?"Yo quiero munchies. Via JimRomenesko.com ... More >>
When I spent a day with The Playground gang a couple months ago for my cover story on chef Jason Quinn, I was in awe of the ideas that kept spewing out of the mouth of sous chef Frank DeLoach. He came up with a brilliant soft-shell crab and waffles dish, and later proposed they do something with a D ... More >>
If Taco Bell were to TRULY care about their customers, they'd start a designated driver program in which an employee would pick up stoned or drunk individuals looking for a Doritos Loco fix, drive them to their nearest Bell, have them order, then take them back. No threat of DUI, no threat of embarr ... More >>
Jimmy Dean's Pancake and Sausage on a Stick. KFC's Double Down. Taco Bell's Doritos Tacos. These dubious food innovations do not represent advances in food as it did just create fodder for bloggers like me and late night comedians. But the recently announced hot dog stuffed crust pizzas at Pizza Hut ... More >>
Octopus and Doritos? Albacore and pixie tangerines? Yellowtail and cuties? These are the types of seafood concoctions that will pop up at "Bites: A Raw Bar," a special dinner event happening at The Playground in downtown Santa Ana on April 17. Playground sous chef Frank DeLoach is the mas ... More >>
UPDATE: The cover story this week is the introduction to my Taco USA, to whet appetites so ustedes can go to any number of my book signings. It starts in outer space then descends into the hilarious hell that was my 2010 debate in Denver with Tom Tancredo. AND there's an extra bonus: an adapted exce ... More >>
Adapted from 'Taco USA: How Mexican Food Conquered America'
I've currently been haunting Taco Bells for...something...so of course I had to try the much-heralded Doritos Loco taco that has stoners and regular folks slobbering like the people in that episode of The Boondocks when Grampa opened up The Itis. I was actually looking forward to this taco, not b ... More >>
The last few days, Village Voice Media's indefatigable music staff has been regaling you with stories of the best from SXSW 2012. In the midst of these discoveries, we've been culling another list: the worst shit. The acts that ranged from huge bore-fests to downright lame. Below, you'll find our cr ... More >>
Taco Bell, the Mexican fast-food giant everyone loves to hate, celebrates its 50th anniversary this week and...yeah. Heaven knows it's an easy whipping boy for everything wrong with Mexican food in this country: the bastardized meals, the incessant appropriation (this week: I finally reveal the n ... More >>
So, we come to it: the end of all things. Four days of madness, Doritos, Skrillex and finally, St. Patrick's Day. Before we bid SXSW 2012 farewell, allow us to share our favorite moments from SXSW day four. Later, we'll let you know which shows weren't so hot. Find our favorites below, and if there ... More >>
If you're familiar with chaos theory, which in its basic form is the attempt to find patterns in the random acts of shit on Earth, then you may understand the difficulty that comes with describing a full day at SXSW. To break down the chaos, Village Voice Media's roving music editors have selected t ... More >>
SO...my much-promised book, Taco USA: How Mexican Food Conquered America finally hits the bookstores next month (April 10), and review copies are slowly making their way around the nation's newsrooms. So I might as well start giving out bits and pieces to entice ustedes to preorder the damn thing ... More >>
Taco BellLast year, we found out that Taco Bell was hooking up with Frito-Lay to create a taco shell made of Doritos. Now, that bastard child is here! Meet the Doritos Locos Taco, which will arrive at participating locations nationwide at midnight on March 8.
Mmm...brains...As always, each week we bring you tales of the weird, wacky and delicious (see above). Here's your handy guide to the awesomeness we brought you this week!
Over the weekend, I gave my short history of Mexican food in Orange County at the Segerstrom Center's Samueli Stage as part of its hosting of the awesome, ribald Chautauqua! show. Since I doubt I'll ever grace any stage at the Segerstrom again, I decided to focus my 10-minute lecture on OC's two ... More >>
As you've known for years, 2012 is the year that my much-promised Taco USA: How Mexican Food Conquered America finally gets published. The debut lecture here in OC is April 12 at the Fullerton Public Library--but you can get a brief, brief preview next Friday TOMORROW at the Segerstrom Center for ... More >>
Michelle has written before about the Doritos Loco Taco, the taco made from a Nacho Cheese Doritos shell and...yeah, that's the draw. It should be a hit when it appears, as stoners and fast-food freaks camp out for a week, eat it, then go back to their CrunchWrap Supreme.But Taco Bell is banking ... More >>
We love food. Some of us love food so much we want to wear it as jewelry. Some of us have Doritos sprinkled over our graves. Others dislike food and are totally boring like Anderson Cooper. Read all about these tales of culinary love and hate after the jump!
DoritosArch West, the king of corn chips, died last Tuesday at the age of 97. A former Frito-Lay exec, he's credited with introducing the world to the highly munchable little snack known as Doritos. According to the Dallas Morning News, West pitched the idea for Doritos af ... More >>
One of the few cases in Mexican-food history in the US where a Mexi wasn't ripped off by gabachos...Michelle posted earlier today about how the man credited with creating Fritos, former Frito-Lay executive, Arch West, just passed away in Dallas. First thing I told her? "The origin story for Dorit ... More >>
While the debt-ceiling crisis was averted today, even President Barack Obama indicated that much more work needs to be done in a Washington, D.C., that's split between those who do not want to tax the super rich and those who do not want to cut services to the very poor.Perhaps everyone is focuse ... More >>
Taco Shells Made from Doritos MovementChips in menu items seems to be the best idea ever for Taco Bell these days (see: the Beefy Crunch Burrito, aka the one with Flaming Hot Fritos in it). Now, we're hearing that the Irvine chain has made a taco shell entirely out of Nacho Cheese Doritos.
Flickr User JametiksThe New York Times published an enlightening article that reveals something currently happening right under our noses: food companies, trying to maximize profits during lean times, are simply giving us less product and charging the same price. They're taking advantage tha ... More >>
See that bag of Tapatío-flavored Fritos? It's now half-gone because I've limited myself to a daily fistful of the manna ever since we broke the news earlier this month they were debuting. It wasn't Lenten denial, but rather not knowing when they'd appear on store shelves outside random Costcos.N ... More >>
Men's HealthMen's Health, which publishes the eye-opening brand known as "Eat This, Not That", has released their "20 Worst Foods of 2010". It's the kind of read that makes me want to cheer for the nanny-state calorie counts on menus in places like Coffee Bean and Tea Leaf.Crushed Doritos on a sa ... More >>
You there, sitting on the couch in your parent's basement, next to the Doritos, playing World of Warcraft for hours on end. Yes, YOU! What have you done to better mankind lately? More than 200,000 of your kind just donated $1.11 million to charity.
Edwin GoeiName: Poonjiaji's Chaat House Bhel Puri Origin: India Found at: Radhika Sweets and Spices, Tustin Cost: $2.99
Hungover from Super Bowl Sunday? Us too. (Yes, even those of us who aren't the biggest football nuts by a long shot. . .but when stranded in SFO waiting to head back to John Wayne, there aren't too many entertainment options.) Anyway, we obviously didn't go hog wild on Super Bowl coverage around her ... More >>
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