Nearly all the musicians and singers who have their own perfumes and colognes are the heavily branded, planet-sized entities you'd expect to support such a thing: think Rihanna, Justin Bieber, Katy Perry, Beyoncé. Recently, electro-pop duo YACHT joined this elite club. The Los Angeles-based band—whose name is actually an acronym for Young Americans Challenging High Technology, not the oceangoing vessel—released a fragrance to... More >>>