Orange County Register Business Coverage Hits TheStreet
It's Business Monday at the Orange County Register, but you've got wonder if the section's editors, reporters and columnists are looking over their shoulders following a recent business decision by the Santa Ana daily.
Freedom Communications, the Irvine company that owns the Register and more than 100 other newspapers, magazines, broadcast stations and websites that are up for sale, has entered into a "strategic content-distribution alliance" with TheStreet.com, a national business and financial website.
"The economy and financial markets have inspired an even stronger interest in business news, and this partnership with TheStreet satisfies readers' desire to stay informed of larger trends that might influence our investments or professional lives locally," explains Mitchell Stern, Freedom's CEO, in a company statement. "TheStreet is a perfect complement to our locally focused journalism, and we are excited that Freedom's newspapers and digital mediums will now offer an even more robust collection of information from one of the most respected financial and business news sources."
TheStreet publishes more than 3,000 original articles and more than 500 unique videos each month that will be available for Freedom Communications to integrate into its individual news hubs. Content will first start appearing in the Register before it begins creeping into Freedom's other 40 newspapers across the country.
"TheStreet is excited to be working with Freedom Communications to enhance their outstanding local business coverage with our award-winning national and international financial news and analysis," says Daryl Otte, TheStreet's CEO in the Freedom announcement. "This alliance will create a powerful combination of independent, original reporting that will broaden the online and print content offered through Freedom Communications' channels and expand the reach of TheStreet into new markets, creating value for both our businesses."
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