Economy Down, Surf(line) Up
Is a rise in traffic to Huntington Beach-based surf camera Web site Surfline.com a leading economic indicator -- of a down economy?
Ventura County Star's Alexandra Wilcox makes that case in a Sunday business report. Surfer Ozzie Osborn, no relation to the bat-head decapitating rocker, says in the story that high fuel prices have him checking out surf conditions online rather than driving out to eyeball the waves himself, as the 57-year-old used to do.
It's apparently a trend. As Wilcox reports, Surfline, with cameras at 135 surfing locations worldwide, has reported a 10 percent jump in traffic to the site as oil prices have soared, according to marketing veep Mike Matey.
Get the ICYMI: Today's Top Stories
Catch up on the day's news and stay informed with our daily digest of the most popular news, music, food and arts stories in Orange County, delivered to your inbox Monday through Friday.