There are so many things wrong with this press release, I don't even know where to start. Well, I kind of do; but first, a snapshot, just in case you forgot who you were dealing with:
Is it just me or is it wrong that Imperial Stars now actually have a publicist? And, well, they're doing a MEDIA INTERVIEW before getting arraigned? And sending out a press invite for that? And that their statement says they staged a "concert" on the 101, which the band defines as such: "The band embraced a campaign to use their burgeoning fame as a vehicle for social change"? Burgeoning fame?! Are they serious?
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According to publicist Erik Stein, the reason the band is holding the media interview is because they're giving away $30,000.
Here's the press release in its entirety, so you can judge for yourself.
From: xxxxx xxxxxx [email@example.com]
Sent: Mon 11/1/2010 4:11 PM
To: Lilledeshan Bose
Subject: Music Group That Allegedly Shut Down 101 Freeway to Appear in L.A. Court on Nov. 3
FOR IMMEDIATE RELEASE: MUSICAL GROUP THAT ALLEGEDLY SHUT DOWN THE 101 FREEWAY SET TO APPEAR IN LOS ANGELES COURT ON NOVEMBER 3, 2010
* * * * *
PRIOR TO ARRAIGNMENT IMPERIAL STARS BAND MEMBERS TO MAKE MEDIA STATEMENT ON THE COURTHOUSE STEPS
WHO: Christopher Wright, Paul Arabella (aka David Paul Hale) and Keith Yackey--collectively known as rock/rap group Imperial Stars--were recently arrested in Los Angeles for staging a concert across several lanes of the 101 Freeway southbound. The band will appear in court and make an important statement prior to their court appearance.
WHAT: Imperial Stars are due in Los Angeles Criminal Court to be arraigned on charges of conspiracy to commit a crime, unlawful assembly, and congesting traffic. Prior to their court appearance, the group will make a statement to the media in support of their strong and committed beliefs to aid, help and support the 1.5 million homeless children in the U.S. The band embraced a campaign to use their burgeoning fame as a vehicle for social change.
Imperial Stars will also announce an upcoming benefit concert/fundraising event to be held at Hollywood's Highlands on December 3rd. At Highlands, along with Armando Montelongo of A&E's Flip This House, Imperial Stars will present a $30,000 check to various aid organizations for homeless children.
WHEN: November 3, 2010
MORE: It is alleged that at approximately 10:20 am PT on Tuesday, October 12, Imperial Stars blocked three lanes of traffic to play one song on the 101 freeway southbound, near Sunset Boulevard. The Garden Grove-based act performed their song "Traffic Jam 101" for commuters stuck in the resulting gridlock. The California Highway Patrol then arrested the band and impounded their vehicle. After posting $10,000 bail, the three members were released from jail the next day.
It is the group's commitment to raise awareness for their fundraising campaign to aid homeless children. Helicopter-shot coverage spread their message nationwide, as text emblazoned on their truck stating, "Over 1.5 Million Homeless Children in the U.S.A. What Are We Doing?" was clearly shown on news coverage far and wide.
Please contact us for more information and interview requests.
CONTACT: xxxxxxxxxxx / xxx-xxx-xxxx / firstname.lastname@example.org