LED Anniversary Valley View Casino Center 2/16/14
San Diego-based EDM promotion company LED took over California with three events in three different cities this Presidents Day weekend on Sunday February 16th. Celebrating their third anniversary in San Diego at the Valley View Casino Center, they also simultaneously launched their new Finger Lickin' party in LA at the Shrine Expo Hall and in San Francisco at Fort Mason.
Featuring their first venture in San Francisco, LED kicked off festival season in full force with artist like Laidback Luke, Showtek, Adventure Club, Ummet Ozcan, Firebeatz, Chuckie, TJR and more playing their sold out multiple events. It was as if all 20,000 of us were united for an evening of bangers and big room EDM in all different parts of California. Here's what caught our attention as we danced our asses off for seven hours straight in classy San Diego.
The Crowd Not sure what it is about LED events, but the crowd has always been one of our favorites. It was packed at the Valley View Casino Center and we say this in a good way. From the thousands of people raging on the floor to the bleachers, the arena was filled with an illustrious array of neon colors as everyone shook their glow sticks in the air. The crowd was polite, appreciative of one another, and excited to get their rave on. The DJs feed off this incredible energy and went hard with their sets over the booming sound system.
We don't care what you think, but rave fashion is here to stay just like in any other scene and this weekend San Diego delivered. None of that hipster shit, we saw kandi sleeves, fluffies, masks, unicorns and everything in between. Dressing up is part of the fun of attending these EDM events in the first place, and we indulged in the fact that no one held back. From t-shirts donning their favorite artist logo to rave bras spelling out names, the costumes definitely added to the energy and overall experience of the event.
Hardwell prodigy Dannic made sure to up the energy and leave a memorable ringing in our ears. Hailing from the same city in the Netherlands as Tiësto, the young producer held true to his "don't panic, listen to Dannic" slogan as he kicked off his Las Vegas residency at Light, played Ruby Skyy in San Francisco, and closed out the weekend with a killer set at San Diego's LED Anniversary. You know when the "woo woo's" start coming out and the crowd claps along that the DJ is making a connection with his crowd. One of the hardest sets of the evening, we couldn't help but jump up and down with our hands in the air like everyone else.
Every time we come back to San Diego it feels like their production level gets better and better. Sunday was no exception as not only the sound was making our spines rattle, but the lasers and visuals over the giant LED wall made us feel like we were watching someone as grandiose as Swedish House Mafia with all of it's bells and whistles. Inebriated or not, it was impossible not to get lost in the music as the lasers and visuals pulsated with every beat. No cheap gimmicks just a sick sound system, amazing music, and the epic lights to support it.
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The line-up boasted mostly progressive artist which for the most part sounded like one long continuous set. That is until Adventure Club took the stage and stole the show. Reeling in the crowd with a bit of electro, they soon played some lower tempos and vocals which had girls crying like if they were at a Justin Bieber concert. Their set was an actual journey with on point remixes and the right amount of wobbly dub. By the time they played "Crave You" the entire arena was losing their minds. Shoulder rides and everything we're sure Adventure Club left with a slew of new fans.