Hacking Diversity Campaigns: How Brands are Using Innovative Strategies to Build Highly Engaged Audiences
This year’s OCPRSA Annual Diversity Luncheon is designed to help communicators for businesses of all sizes learn the strategies and tactics that have helped some of the biggest brands successfully integrate diversity into their campaigns and move the inclusion needle forward. We’ll examine some of the most innovative and creative public relations campaigns that have connected target audiences around shared values of diversity and ultimately motivated them to act. We will also distill down the lessons that these campaigns contain for communicators looking to better integrate diversity and inclusion.
Get ready for engaging examples and realistic advice that will ensure you walk away with creative inspiration!
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