In a genre in which authenticity matters, city pride doesn't equal career suicide. Endz proved that to be true when he dropped “7 1 4,” his ode to Orange, earlier this year. Backed by the deft scratches of InDJnous, the rapper rides the heavy boom-bap beat to chart a lyrical cartography with place-setting rhymes such as “Eating at Omega's/So hood is my banquet!” The LeftRight Creations-produced video for the track puts the Orange Circle in the spotlight as Endz roams around town. The single climbed all the way to the top on the YouTube show Snoop Dogg Presents: UNDERGROUND HEAT, with the Doggfather himself introducing it as número uno!
