How to Score With Women

A computer geeks guide to launching a new soccer league

Overall, Hodge says he's happy with his venture's first season. The league has averaged about 500 fans per match, though it drew better at night, no doubt owing to the fact that its target market was probably playing in summer league soccer matches during the day.

So, like any good entrepreneur, he'll follow the market. There'll be more night games next season. And the scoring will change.

Unfortunately, according to Hodge, the team names won't.

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